Idea is ofinterest to the target group. By changing the concept in terms of form or contentthe acceptance of a brand product or service can be significantly increas even before the market is ready. After a successful brainstorming session in the teamthere are usually many new ideas. Concept tests are […]
Apps as a shopping companion. To make shopping easier the user is shown the best nearest and cheapest shops in the vicinity. The SHOPNOW app from sprylab technologies GmbH can count as an example. It provides the user with personaliz the respective shops. It is bas on a bonus system […]
Search engine pages. Experts know: if you use the right length and the right keywords you can rank better in the future. In this context it is particularly important to know what the potential target group is looking for and how they are looking for their own products. The following […]
Almost no products or services that are not already offer by some company the correct presentation of products and services at the POS (Point of Saleis of the utmost importance today. If you want to present something to the customer you have to do it in a way that gives […]
Enables easy and secure communication between electronic devicesto enable users to use digital signagereact and interact. With the help of the QR code additional specific content can be quickly present to the recipient. addresses so that the interest party can go directly to the company’s online website for example. By […]
Thousands of different themes/templates. The template should match the website and be clear for you and the future user. There is also the possibility to change the design of the templates independently with CSS codes. CMS WordPress theme Plugins are functional extensions that offer many different features that can be […]
Personas to a few for each target group. In the workshop as many different characteristics as possible should be record in this phase because this way the more and more detail afterwards. Particular attention must be paid here to a quote from the personas. With the quote each of the […]
Regard to future marketing campaigns The. Appeal of performance marketing lies in the objective measurability and interaction with the user.- Prof. Dr. Michael rnecker MD of the German Institute for Marketing . is particularly interesting. And for whom less. Performance marketing with its various types and instruments is particularly interesting […]
Present current articles from the company blog and refer to our seminars and registration dates. After the newsletter in the increas numr of registrations in the seminars and higher page views of the blog posts. This effect usually lasts for about ½ weeks fore the views and registrations return to […]
Introduce you to remarketing in a simplifi way: Basically a so-call tag is plac on the advertiser’s website. This can implement on the entire website or on special subpages. As soon as a visitor calls up one of these pages he receives a cookie. this visitor in the relevant advertising […]
