What is image SEO optimization?

Image SEO is a set of techniques designed to improve the visibility and ranking of images in search engines . In the specific case of images, SEO focuses on ensuring that images are relevant, properly tagged, and of high quality, with the goal of attracting organic traffic and improving user experience. 

Not only do images make content more visually appealing, they can also drive additional traffic through image searches. 

This is how SEO images are optimized to improve web visibility

As search engines become more sophisticated, they are also focusing  India Mobile Database on understanding and evaluating the visual content of images.

An effective combination of text and visuals can make all the difference in how your content ranks in search results. 

Choose relevant images

• Select relevant images that are closely related to the content of your page or the post being created. This will help search engines better understand the context of your content.

• Use high-quality , high-resolution images to provide an engaging visual experience to your users and avoid pixelated images .

Optimize file name

• Make sure the image file name is descriptive and contains your target keyword . Image naming is important here. For example, instead of “IMG1234.jpg,” use a name like “seo-images.jpg.”

• Avoid using accents , special characters , or spaces in the file name. Use hyphens to separate all words.

Use an “Alt” attribute of the relevant image

• The “Alt” attribute provides textual information about the image for search engines and visually impaired users. It is very important because if a search engine is unable to read the image for whatever reason at some point, the ALT tag will give them all the information. Include the target keyword in a natural and descriptive way in the alternative text.

• Use short , concise sentences to describe the image, avoiding unnecessary keyword stuffing.

Compress image size to help web loading

• Very large images can slow dow, which can negatively affect Cambodia Phone Number List search engine rankings. There are image compression tools that allow you to reduce file size without compromising visual quality.

• In this sense, the JPEG format is ideal for photographs, while the PNG format is more suitable for graphics and elements with transparency.

Use title and description tags

• Take advantage of image title and description tags to provide additional information. Include your target keyword in these tags to provide relevant information to users.